iWatch, uWatch, We all Want the Apple Watch?

Who Mocked it Better? Francisx2 blog post from October 2014, Colbert from September 10,2014

Who Mocked it Better? Francisx2 blog post from October 2013, Colbert from September 10,2014

To be clear, WE ALL WANT the new Apple Watch, or do we? So who mocked it better? In terms of  “mocking” as in “ha, ha,”  hands down Colbert’s wins. But back in O’13 we did create our own mock up of the device. While we can’t compete with Colbert’s comedic timing, his writers messaging, and large captive audience, maybe his prop master could have consulted us to make a more elegant looking contraption to poke fun of the Apple Watch.

Check out our iWatch blog post here. You can view the Colbert bit here.

To give you a bit of a background on “our” device, it was an iPad3 attached to a polycarbonate case with a quarter 20 adapter, that was then attached to a Hoodman wrist mount, which was intended for photo and video cameras. As photographers, we use the iPad it to view images from CaptureOne while shooting tethered to a Macbook Pro. However, while on location it can be a bit difficult to juggle all the various trinkets we use. This solves the issue of having to hunt down the iPad on the set and give us a bit of peace-of-mind knowing where the iPad is at all times… on the wrist.

Since the original posting we have moved on to an iPad mini with retina display and tripod mount with gooseneck attachment. So now the setup stays put in one area.

Visit our sites: Francis and Francis or Francisx2